IntroWhyWhatHowWonderkind / FAQ

Reach talent with social ad campaigns.

Promote your job posts with fully automated social ad campaigns that reach and retarget talent on the social media and websites they love to use.

1

Reach passive candidates

70% of the workforce isn't actively searching for a job, but open to a new one. Attract talent on the channels they love to use.

2

Strengthen your employer brand

Every campaign not only promotes your job post, but every impression also contributes to your employer brand.

3

Powered by Wonderkind

Social ad campaigns are powered by Wonderkind, a programmatic job advertising platform fully integrated into Homerun.

Why

Powered by Artificial Intelligence.

With the use of artificial intelligence Wonderkind finds candidates based on their online behaviour. Potential candidates get hyper targeted with the right job ads on Instagram, Facebook, Google, apps and websites. By combining their self-learning algorithms with market data, Wonderkind is able to create your perfect media plan real time.

Reach and retarget talent every moment of the funnel

Your campaign will first reach passive talent, retarget them wherever they go online and in the final phase encourages them into taking action. So you can connect with them in person.

Fully automated:
save time and increase performance

Each campaign is created, distributed and optimised using automated A/B-testing. Budget is moved between media channels based on real time measured performance.

WHAT

Job ad campaigns on social media, apps and websites.

A social ad campaign is a series of online advertisements that your audience will encounter as a sponsored post on social media, and apps. By using artificial intelligence Wonderkind automatically optimises your campaign during a 3 to 4 week period, shifting budget to channels that perform well.

FB Audience Network

Thousands of apps and websites globally

Facebook

Feeds, Instant Articles, in-stream video, right column

Facebook

Feeds, Instant Articles, in-stream video, right column

Facebook

A.o. feeds on mobile/desktop and right column

Instagram

Your job ad in a candidate's Instagram feed

Google search ads

High visibility on Google Search

HOW

Easy, predictive and transparent campaign set-up

Setting up an automated campaign is done in a few clicks and takes no technical expertise. All you have to do is define your audience, customise and check your budget. And thanks to advanced algorithms, you can see the expected outcome of your social ad campaign before you even launch it.

In partnership with Wonderkind

Trusted by 1000+ companies, Wonderkind is the leading programmatic job advertising platform. Learn more or watch this video.

Advice and answers from the Homerun team

Have more questions about anything Social Ad Campaign related? Have a look at our Frequently Asked Questions.

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