Community Manager Job Description

What is the role of a Community Manager? A Community Manager is the heartbeat of your brand's online presence. They're the bridge between your company and its community of users, customers and fans. Their main goal is to create a thriving and supportive community around your brand, product or service. Whether it's answering questions, moderating discussions or spotlighting customer love, a Community Manager makes sure that every interaction leaves a lasting, positive impression.

This Community Manager job description template makes it simple to find a stellar candidate to represent your brand. Plus, it's fully customizable to fit the unique needs of your job posting.

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Community Manager

We're looking for a

Community Manager

to join

our fully remote and mission driven team.


Community Manager

Community Manager responsibilities

About the job

As Community Manager at {company_name}, you’ll build relationships with key contributors and influencers, deepen brand engagement, and extend our reach across the internet and IRL. You'll lead strategic initiatives through our social media channels. You’ll also organize, lead and host promotional events like webinars and meet-ups. You'll start conversations on relevant social media platforms that will contribute to our growth. You'll work together with our marketing and content team to make sure our message is spread far and wide. Ultimately, you'll be the face of our brand and the driver behind our lively and engaged community.

Community Manager job specification

About the candidate

• You're an eloquent and concise communicator who's passionate and empathetic.
• Networking comes naturally to you since you love to meet new people.
• You have knowledge of our industry.
• You're social media savvy and you're in the know about relevant niche platforms.
• You know how to organize, promote and host community-building events.
• You have the ability to identify and attract relevant metrics to measure your success.
• You have knowledge of and experience working with online marketing channels.
• You can juggle multiple projects while understanding what to prioritize.
• You value the ability to stay organized and you're an all around people person.
• You can work with marketing, PR and communications teams to maintain your brand voice.

Description of your company

About the company

Example: We're an agency that strongly believes in curiosity, equality and creativity. We love to build digital products in close collaboration with our target audience in order to have a positive impact on the world with tech. We highly value an open mind, collaboration and ownership in our team. So if you take pleasure in trying to solve big societal problems with technology, then join our team of activists, creatives and tech

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Community Manager

We're looking for a

Community Manager

to join

our fully remote and mission driven team.


You’ve got your

Community Manager

job description!

But what else could you include in your job post?


About the company

A section shortly describing what your company does and what your values are.


Perks & benefits

Show candidates what’s in it for them along with the salary range you have in mind.


DE&I statement

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The hiring process

Shortly describe the steps of the hiring process. For candidates it can be hugely helpful to know what they're in for when applying.


Visual elements

Show job applicants what it's like to work at your company and make it visual! Add a gallery of team photos, logos of your tech stack and photos of team events.


Job application form

Don’t have applicants email their motivation letter. Instead, use a well-designed application form asking candidates the info you’d like to know.

There’s a lot more to your job post than just the description…

Check out our Job Description Guide for more tips on how to choose the right style and format for your job post as well as suggestions for what else to include in your job post.

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What skills should I look for in a Community Manager?

A successful Community Manager should possess a combination of strong communication skills, both written and verbal, as well as excellent interpersonal abilities. They should be adept at building and nurturing relationships, have a deep understanding of social media platforms, be skilled in content creation and moderation and have strong problem-solving skills. Proficiency in data analysis, community engagement metrics and customer relationship management (CRM) software is also quite useful for your hiring process in your search for a Community Manager for your business.

What is the main focus of a Community Manager?

The primary focus of a Community Manager is to create and maintain positive relationships within a brand's community or online network. This involves engaging with community members, addressing their questions and concerns, fostering discussions and creating a sense of belonging and loyalty among community members. Community Managers also play a really important role in representing the brand's values and voice across various online platforms. This can include Facebook groups, Slack communities, and more.

What's the difference between a Social Media Manager and a Community Manager?

While both roles involve managing online presence, there are key differences between a Social Media Manager and a Community Manager. A Social Media Manager mainly focuses on creating and curating content for social media platforms, optimizing social media strategies and analyzing metrics to improve engagement and reach.

On the other hand, a Community Manager's main responsibility is to build and nurture relationships within a brand's community, which extends beyond social media platforms. They engage with community members, address their concerns, and facilitate discussions to foster a sense of community and brand loyalty. In some small businesses, a Social Media Manager may also carry out the duties a Community Manager would in a larger team.

If you're looking to hire a Social Media Intern, this job description template can help you get started.

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